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From StoreFront Mall to the Retailer: A Letter of Affection

Hello Business Owner,

How have things been recently? Are your goods moving as fast as you would like them to? Do you feel helpless during this era of physical distancing? ? Are you good?

It is a technologically new world that we live in today. New processes are complementing, over-taking and boosting the old ways of doing this. Calls do not need to be scheduled a day in advance, your letters do not take 2 weeks to arrive, you can now call taxis to your location with a simple click and customers buy from anywhere in the world and have it delivered to their doorstep without leaving the comfort of their homes..

It can be a bit of a baffling situation to navigate, especially when you are used to the good old ways of doing things (business). This current lockdown / social distancing era has made it crucial to reduce physical interaction as much as possible and more people are eager to do their purchases online. As a business, making the shift from physical-store-operation-only to physical-and-online store can be a bit challenging and I empathise. Well, I am here to ease the way.

Oh silly me!! Where are my manners?

Let me tell you a bit about myself, I am StoreFront Mall, an e-commerce platform and website builder that allows you to power your presence online. All that this means is that I would be able to give you an online store that allows customers from all over to reach you, buy and pay for orders, arrange delivery details; whilst giving you a website that you can use to market your business. Currently active in Ghana and Nigeria, StoreFront Mall is committed to bridging the gap between you and your customers whilst ensuring that they have the best possible experience on the platform so that they keep buying from you.

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Is money tight? Is it harder than ever now to meet business expenses?

For one thing, the subscription to StoreFront Mall is GHS 10 / NGN 1,000 / USD 1.99 per month. This has been subsidized to ensure that businesses can afford it during this time of economic and financial trouble. For this fee you, as a merchant on StoreFront Mall, get access to a StoreFront account, a POS software, delivery services (Uber, Bolt, bike riders), online payments accessibility, business website, round-the-clock Customer Support (by the KudiGo Team), social media integration (eg. Instagram, Facebook) and constant advertisement on the platform.

Not a tech whiz?

Do not worry in the least. When it comes to store set up, StoreFront Mall makes use of simple, easy-to-do steps to ensure that your StoreFront account is made, your store is created, products are added (with images) to your store, your store website is customized to your taste, your domain name (yourstorename.storefrontmall.com) is set, and finally, your site is published and ready to go!! Did I also mention that we have an awesome staff who are ever ready to help you get started on StoreFront Mall? No? Oh well, we do. Every. Step. Of. The. Way.

How much does it cost you to build a website nowadays? How easy is it to do by yourself?

StoreFront Mall gives you your own personalized website. You can share the website with your customers, put it on your social media platform and customers would be able to buy from you, pay for their orders, arrange delivery and view other things in your shop directly from this site. This is an excellent opportunity for you to reach customers who prefer to buy online.

And it keeps getting better!! Deliveries are sorted when it comes to StoreFront Mall. All you have to do is ensure that the products are packaged and ready for travel. Then sit back and let us do all the work. StoreFront Mall is partnered with Uber, Bolt and bike riders all over the country to ensure that your customers’ purchases are delivered on time in tip-top shape!! This service comes at no extra cost to you as business owner because — WE’VE GOT YOU!!

How do you do your bookkeeping? How do you keep track of your businesses?

At the end of the day, you will be able to manage your business sales, profits, expenses and customers with the use of our POS software. With just a tap of a button, access your sales reports any period in time (last week, yesterday, last 2 months, 3 days ago etc). Keep up to date on your businesses expenses by recording it on StoreFront. Your profits will be calculated and available to you at all times. Your customer information can be recorded on the system, as well as your supplier information.

Now you can join the StoreFront Family and sit back, rest assured that we will take good care of your business, from start to finish. In life, we grow by helping others and we are passionate about your business growing wonderfully.

This is a declaration of affection, an invitation; come join the winning team!


From StoreFront Mall to the Retailer: A Letter of Affection was originally published in KudiGo Inc on Medium, where people are continuing the conversation by highlighting and responding to this story.